“Mujhe uske social media handle ke liye yeh chahiye… aesthetic wala bhi lo… uski growing-up journey capture karni hai.”
The little girl had no interest in any of it. She was happily smearing cake across her cheeks while the photographer circled, trying to capture the “perfect” first birthday. Every detail had been planned. Every milestone was being documented. This was no longer just about preserving memories; it was about creating a visual journey that would one day live on the child’s social media. The candles were blown out. The cake was cut. Almost everyone in the room watched the moment through a phone screen.
A day earlier, an elderly family member had been helped to clear the storage compartment beneath his bed. Beneath neatly folded quilts lay large, heavy photo albums, the kind that have quietly disappeared from many Indian homes.
As the pages turned, each photograph unlocked another story. A faded wedding photograph became the story of a delayed baraat. A family portrait sparked laughter about an uncle who always blinked at the wrong moment. One photograph led to another memory, and then another.
It became clear that the photographs themselves were not doing most of the remembering. They were simply prompting memories that had remained alive all along.
Those albums also offered a reminder of an earlier age. Long before “aesthetic” became a fashionable word, photographs were taken sparingly. Film rolls were limited. Every click cost money. There were no burst modes, unlimited retries or cloud backups. Ironically, many of those carefully rationed photographs would probably qualify as “aesthetic” by today’s standards.
Today, almost everyone is a photographer. The camera in every pocket has made documenting life effortless. Yet somewhere along the way, photography appears to have shifted from preserving moments to curating them. People no longer photograph only what is happening; they increasingly photograph what will look good.
At family gatherings, genuine laughter is often interrupted by someone saying, “Wait… one more picture.” A room full of cousins may have spent the previous five minutes laughing uncontrollably, yet the photograph that survives is the one where everyone stands perfectly still, smiling at the camera. The laughter fades from memory; the pose remains on record.
The same scene plays out at concerts. Before the first chorus begins, hundreds of phones are already in the air. People record the performance instead of singing along, zoom into the stage instead of sharing the atmosphere, and return home with flawless videos of moments they scarcely experienced. The contrast with those old albums lingered.
Back at the birthday party, another conversation stood out. “Didi, you’ve even matched Aanya’s outfit to the colour she wore on the day she was born. Great planning, haan!” The mother looked surprised: “Oh! I didn’t even remember that. What a coincidence.”
The exchange lasted only a few seconds, yet it raised an interesting question. The mother had carefully documented almost every milestone of her daughter’s first year. Yet she had forgotten a detail that had been meticulously recorded. Was it merely coincidence, or had the relationship between memory and technology quietly begun to change?
A few days later, psychologist Dr Nimrat Singh was asked about the phenomenon during a workshop. She smiled. “There’s actually a term for this,” she said.
Technology increasingly remembers things on our behalf. Phones remember birthdays. Navigation apps remember routes. Cloud storage remembers photographs. Gradually, the brain becomes better at remembering where information is stored than recalling the information itself.
Her explanation echoed the findings of the Columbia University study popularly known as the “Google Effect”, which found that people are less likely to remember information when they expect it to remain readily accessible elsewhere.
When asked whether society was becoming the last generation to remember without screens, she offered a measured response. “Not quite. The brain has always adapted to the tools available. Technology isn’t replacing memory. It’s changing the way we use it.”
That distinction extends beyond psychology. It is also social. For generations, photo albums emerged after dinner whenever relatives visited. Someone would point to an unfamiliar face and ask, “Who’s this?” One story led naturally to another. Children heard the same family legends repeatedly, often pretending they had never heard them before. The album was never the main attraction; the conversations around it were.
Research by psychologists Marshall Duke and Robyn Fivush suggests that children who grow up knowing their family’s stories often develop a stronger sense of identity and resilience. Perhaps the enduring value lies not simply in the photograph, but in the storytelling that surrounds it.
Today, memories increasingly reside inside personal devices. They are organised into folders, backed up to the cloud and resurfaced by algorithms reminding users, “On this day…” Never before have people taken so many photographs, yet they often revisit them alone, scrolling rather than sharing stories.
None of this is an argument against technology. Without it, countless moments would never have been captured. Smartphones have become remarkable memory keepers. The larger question is whether, in making memory easier to store, technology has also changed the way people remember.
As the birthday celebration drew to a close, the photographer called everyone back for one final family photograph. They gathered, straightened their clothes and smiled. Years from now, that photograph will almost certainly still exist. Whether anyone remembers the joke that made everyone laugh just before it was taken is another question altogether.

